01
Art Direction & Visual Language
Defined the Art Deco visual system - cream and beige backgrounds, tall condensed headlines and a classic serif for body text. Decorative corner bracket frames mimic vintage print materials from the 1920s.
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Sunset Serenaders
The 1920s, translated to the web - with bookings built in.
- Client
- Sunset Serenaders
- Role
- Designer & Framer Developer
- Year
- 2025
- Stack
- Figma, Framer
sunsetserenaders.se
(01) Overview
Sunset Serenaders is a Swedish jazz band specializing in 1920s-1930s era music. They needed a website that transports visitors back in time - a booking platform and digital showcase that fully embodies the Art Deco aesthetic and the warmth of the swing era.
Key result
Art Deco
full visual identity - from web to print
(02) Scope
- Framer Website
- Art Deco Visual Identity
- Booking & Contact System
- Band Showcase
- Social Media Integration
- SEO, AEO & AIO - found in Google and AI answers
(03) Process
02
Framer Build & Booking
Built in Framer with a hero section, band showcase, event listing, booking contact form, and integrated social links. The entire visual language maintains period authenticity - every element references the swing era without feeling like pastiche.
(04) Results
1920s
era perfectly translated to web
Full
booking flow integrated
Art Deco
visual system, authentic to the era
Next project
!site →
Product Design of a social platform mobile app - MVP to funding
