!site
Product Design of a social platform mobile app — MVP to funding
Overview
!site is a social media platform — 'Where fans meet creators, and creators engage with their fans.' As Product Designer for 1 year and 2 months, I led the design of the mobile app MVP, built the Framer startup website with product animations for the closed beta waitlist launch, and co-created the pitch deck that helped attract funding for the next development stage.
What I did
- Mobile App Product Design (MVP)
- UX Research & User Flows
- High-Fidelity Prototypes
- Framer Website & Product Animations
- Beta Waitlist Launch
- Pitch Deck
- Digital Strategy
Process
Mobile MVP Design
Led product design of the social platform mobile app — from user research and flows through wireframes to high-fidelity UI. Designed for three distinct user roles: creators building portfolios, fans discovering artists, and businesses accessing analytics. The MVP design was instrumental in attracting investor interest.
Framer Website & Beta Launch
Designed and developed the startup website in Framer with product animations that showcase the app experience. The site launched a successful waitlist for the closed beta testing phase — converting visitors into early adopters before the app was publicly available.
Pitch Deck & Strategy
Co-created the investor pitch deck with the Product Owner — covering market opportunity, user research insights, product roadmap, and business model. The deck helped the team evaluate business opportunities and secure funding for the next development stage.
Results